jon steinberg

Breakfast with Adam Seifer of Get in My Belly fame. He’s...

Fri, 21 Nov 2008 13:50:31 -0500

Breakfast with Adam Seifer of Get in My Belly fame. He’s documented every meal he’s eaten for the past 6 years…wow.

Central park before 9am on Sunday. For some reason the park...

Sun, 16 Nov 2008 08:40:45 -0500

Central park before 9am on Sunday. For some reason the park always makes me remember highschool.

Ban crane traffic on uws

Sat, 15 Nov 2008 13:30:11 -0500

Ban crane traffic on uws

Friday 6pm. Enough said

Fri, 14 Nov 2008 18:00:13 -0500

Friday 6pm. Enough said

Late start- enough said

Thu, 13 Nov 2008 07:44:35 -0500

Late start- enough said

Foreboding feet

Wed, 12 Nov 2008 10:42:02 -0500

Foreboding feet

This book was bizarre and intriguing all at once. A great...

Tue, 11 Nov 2008 21:00:32 -0500

This book was bizarre and intriguing all at once. A great vacation read about children soldiers fighting an intergalactic war against bug-like aliens. No joke

Jill airplane doodle

Tue, 11 Nov 2008 20:30:07 -0500

Jill airplane doodle

Test of audio posting via iPhone using tumblrette

Sun, 09 Nov 2008 19:20:50 -0500

Test of audio posting via iPhone using tumblrette

DebRA of America Wins Google Grant For AdWords Utilization

Sun, 09 Nov 2008 18:54:50 -0500

This is an amazing and important organization that I work with. So psyched they got a Google Grant!
-j

DebRA of America Wins Google Grant For AdWords Utilization

With an AdWords Google Grant, The Dystrophic Epidermolysis Bullosa Research Association (DebRA) get closer to their goal: a cure for the 50,000 children affected by epidermolysis bullosa every year and continued support of the families affected by the disease.

New York, NY (PRWEB) November 9, 2008 — The Dystrophic Epidermolysis Bullosa Research Association (DebRA) of America receives a Google Grant that will significantly aid their work that focuses on the support of children and families affected by epidermolysis bullosa (EB) and the funding of research undertaken to find a cure for the disease. DebRA’s Google Grant consists of in-kind keyword advertising using Google AdWords. DebRA will utilize AdWords to raise awareness about EB and their efforts to support affected families and fund research.

DebRA is the only national 501(c)3 registered non-profit organization dedicated to both promoting research to find new treatments and a cure for EB and providing information, care and support for people with EB and their families. The Google Grants program supports organizations sharing Google’s philosophy of community service to help the world in areas such as science and technology, education, global public health, the environment, youth advocacy, and the arts.

We are the only national organization dedicated to supporting families affected by EB and funding peer-reviewed research around the country. Recent accomplishments in each area of our work put us in a good place, and it is my hope that the Google Grant will help us reach out to more children and families in 2009. They are our heroes.

Many of our clients have great success with AdWords. Because search engine queries determine which ad is displayed, AdWords brings together like-minded interests of the viewer and the advertiser, automatically! I am confident that AdWords will become a valuable tool for DebRA as they work to raise awareness about their efforts in 2009.
DebRA’s Executive Director, Mary Sprague, states, “We are the only national organization dedicated to supporting families affected by EB and funding peer-reviewed research around the country. Recent accomplishments in each area of our work put us in a good place, and it is my hope that the Google Grant will help us reach out to more children and families in 2009. They are our heroes.”

EB is a serious genetic skin disease that affects 1 out of every 50,000 children born each year. Patients are called “Butterfly Children” because their skin is as fragile as a butterfly’s wings. Large areas of their bodies must be bandaged at all times because the gentlest touch can cause blisters and friction can cause painful, open wounds. Sun exposure causes these same symptoms, which require constant, acute care by their families.

DebRA is encouraged by the Google Grant because it kicks off their efforts to gain 12 corporate sponsors in 2009, one for each month of the year. DebRA continues work to garner sponsors in conjunction with The Laidlaw Group, a Boston-based full-service advertising firm providing integrated communications solutions and strategic design products to help clients intelligently meet and exceed their business goals.

Principal of The Laidlaw Group, Cindy Laidlaw, states, “Many of our clients have great success with AdWords. Because search engine queries determine which ad is displayed, AdWords brings together like-minded interests of the viewer and the advertiser, automatically! I am confident that AdWords will become a valuable tool for DebRA as they work to raise awareness about their efforts in 2009.”

Designed for 501(c)(3) non-profit organizations, Google Grants is a unique in-kind advertising program harnessing the power of Google AdWords advertising product. Google Grants has awarded AdWords advertising to hundreds of non-profit groups whose missions range from animal welfare to literacy, from supporting homeless children to promoting HIV education.

Find DebRA on the web www.debra.org. Contact Mary Sprague at 212.868.1573 for more information about DebRA’s programs that support children and families affected by epidermolysis bullosa (EB) and fund research to find a cure for the disease. Contact Cassandra Nicholson at 617.423.2801 x203 for more information on this news story.

Very surprising… -j mbooth: A new study found that the...

Sat, 08 Nov 2008 17:49:05 -0500

Very surprising… -j

mbooth:

A new study found that the iPhone is twice as reliable as a BlackBerry after a year of ownership. This makes me want to trade my little pink Pearl in for an iPhone even more!

—Alyssa

Thoughts on Magpie

Thu, 06 Nov 2008 08:07:00 -0500

I tried out Magpie yesterday and was intrigued by the results. I tweeted an ad for Twittertise, and it got fired into the Twittertstreams of the two users pictured below:

Overall I was pretty impressed with the service. Setting up campaigns was pretty easy, although, I found the biding process a bit confusing. I’m not sure if it’s a dutch auction or how it decides on the CPM I paid. I thought I was setting max CPM, but it blew through my 10 Pound budget pretty quickly. Also the serrvice claims impressions based on follower-count, which is not necessarily accurate - not every follower sees the message.

However I got about 60 clicks from this tweet.

And the Magpie dashboard is basic, but it at least tells your where your tweets were fired:

With better bidding, I think this could be a useful service. Especially for people selling Twitter-oriented products and services. With that said, I won’t address the follower-annoyance issue.

UPDATE: One of the two people that fired my tweet via Magpie seems to have quit:

Video

Tue, 04 Nov 2008 08:23:51 -0500

The Real Time Web

Fri, 31 Oct 2008 13:03:41 -0400

Image by Getty Images via Daylife

When discussing Twitter and Twittertise, I typically launch into the concept of the “real-time web.” I then use the following hypothetical example:

Imagine a new iPhone launches and you wait on line for it. You get home and tear it out of its box only to discover some odd flaw. Let’s say, for the purposes of this hypothetical example, that receiving an SMS while watching video cause the device to crash. You search the web and various blog search engines only to find no references to this issue; after all, it’s only been 30 minutes since the device launched. Is it just your iPhone? Does anyone else have this issue?

The you head to search.twitter.com, and you search for “iphone SMS video” and find 45 tweets complaining about this issue. You relax. A patch will no doubt be issued. Your device is not individually deffective. You do not need to go back to the Apple Store.

And now for a real example happening NOW (10/31/08 - 12:30pm EST). When I log onto chase.com, I get an error message - the site is down. Am I the only one? The web would have me thinking so. There are no references. But head over here.

We never realized how stale the morning papers were before cable news and the web. We never knew how stale the web was before Twitter.

Blogger coffee

Wed, 29 Oct 2008 17:44:04 -0400

Blogger coffee

No need for Blackberry server

Tue, 21 Oct 2008 14:33:37 -0400

I’ve used this example a couple times recently, so I decided to write it up. In the late 90’s, I bought a Blackberry without asking my company IT manager and installed it on my PC using “desktop redirection.” As long as your PC was on and connected to the Internet messages would be pushed to your device without the need of the server.

This effectively allowed the early adopters in corporations to get Blackbe

Image by Getty Images via Daylife

rrys without having to ask IT directors for permission. Eventually enough people had Blackberrys, including the CEO, that it became necessary for the IT director to get a Blackberry enterprise server and support it.

I’ve recently read some posts suggesting that today consumer technology adoption drives the enterprise, and I think it’s a solid argument. Corporations take much longer to adopt new technologies than individuals; thus, cutting edge technologies and processes will continue to start with the consumer and then migrate into the enterprise. This becomes a drifting, as opposed to a rigid corporate yes/no purchase decision which can often take months or years.

"There is so much potential in Twitter it makes my head hurt."

Mon, 06 Oct 2008 18:11:41 -0400

“There is so much potential in Twitter it makes my head hurt.”

- Twitter / John Battelle: There is so much potential … (via fred-wilson)

"Created a Twittertise Youtube Channel"

Mon, 06 Oct 2008 15:52:38 -0400

“Created a Twittertise Youtube Channel”

- www.youtube.com/twittertise

Wall Street and the Online Conversation

Fri, 03 Oct 2008 08:57:00 -0400

Image via Wikipedia

I enjoyed my years working in Wall Street equity sales, business development and research, but I always hated having a Series 7 license. It acted as a significant gag on my ability to write and join in online conversations. I’ve been planning on writing this post since last night, but I was even more inspired after reading Eric’s post this morning about the value of online presence.

In light of what has happened on Wall Street, it seems to me that the gag Wall Street imposes on registered individuals is both a misuse of focus and chilling. If we had more blogging and online conversations by people directly involved in markets, perhaps fraud and other issues would be uncovered sooner. There is the risk that more rumors and other problematic information would be shared, but for the most part, these risks pale in comparison to the other risk, the risk of silence, whose outcome we have just witnessed.

This is very much related to the fact that we should have more outspoken short sellers, not fewer. Short sellers almost always uncover the issues first, and the government’s willingness to listen to companies who complain about short sellers is destructive. The government and the SEC need to stop threatening outspoken short sellers and instead encourage a greater free flow of opinion. Removing the ban on short selling might be a good first step. The very fact that there is a ban is evidence that the government is ironically not a student of history.

To bring this all down to a concrete example: I would guess that many registered individuals would love to participate in the Stocktwits conversation on Twitter but I bet a great many will be scared off. These are precisely the people who should be part of the conversation and not afraid of it. I hope that a greater inclination towards open conversation comes out of this mess, and that in the coming years more registered individuals can communicate freely on the many platforms available for free flowing financial discusion.

Check out the Google 2001 index Related articles by...

Wed, 01 Oct 2008 14:49:00 -0400

Check out the Google 2001 index